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Description

High quality Premium Soft Gel Paste.
These colours have become a recognised brand for intense and vibrant food colourings that makes baking and cooking more fun!.
With a palette of 43 colours on the spectrum - can be mixed to make an infinite range of shades to suit your needs!.

Soft Gel PasteÃ¢â Soft Gel Paste represents a completely new approach to food colour formulation, delivering superior results over conventional food colours. This is perfect especially when colouring icings and whipped toppings, sugarpaste, royal icing, buttercream, marzipan, flower and modelling pastes, cake mixes etc Colouring Strength Nothing you have ever tried equals the colouring strength of these amazing colours. Imagine the colouring power of a paste in an easy-to-use gel. This product is packaged in convenient squeeze bottles with a flip-top lid. Achieve precise, easy-to-repeat colours every time by mixing and measuring, using "drops" of this product. Better Than Other Food Colours State-of-the-art technology is why Soft Gel PasteÃ¢â has so many advantages over other food colours. Its superior formulation can withstand the harsh freeze/thaw cycle without colour bleeding. This product will not run with the moisture like other food colours. This technology controls fading to less than 20%, even in extreme conditions. It will not break down icings, especially the more delicate non-dairy whipped toppings. Effective Colouring System Soft Gel Paste is an effective colouring system. It's consistent from batch to batch. With colouring strength superior to any other food colour, it will not separate or weep and does not harden. The base ingredients allow the colour to disperse immediately so you actually use less colour. It will colour the more delicate non-dairy whipped icings and toppings without breaking them down. Discler: some products in the Americolor range include colour 'Red 3' (E271 in Europe) this colour is classed as edible in glacÃ cherries but not in other products - perfectly safe to eat but this quirk of EU

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AmeriColor Electric Purple - Soft Gel Paste Food/Icing/Buttercream Colouring 4.5oz / 128g

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