--- product_id: 259862115 title: "Win or Learn: Mma, Conor McGregor & Me: A Trainer's Journey" price: "₹ 3254" currency: INR in_stock: true reviews_count: 5 url: https://www.desertcart.in/products/259862115-win-or-learn-mma-conor-mcgregor-and-me-a-trainers store_origin: IN region: India --- # 4.7/5 star rating from 560 reviews Global MMA cultural insight 182g premium print quality Win or Learn: Mma, Conor McGregor & Me: A Trainer's Journey **Price:** ₹ 3254 **Availability:** ✅ In Stock ## Summary > 🥊 Unlock the mindset behind MMA’s fiercest champion and his legendary coach! ## Quick Answers - **What is this?** Win or Learn: Mma, Conor McGregor & Me: A Trainer's Journey - **How much does it cost?** ₹ 3254 with free shipping - **Is it available?** Yes, in stock and ready to ship - **Where can I buy it?** [www.desertcart.in](https://www.desertcart.in/products/259862115-win-or-learn-mma-conor-mcgregor-and-me-a-trainers) ## Best For - Customers looking for quality international products ## Why This Product - Free international shipping included - Worldwide delivery with tracking - 15-day hassle-free returns ## Key Features - • **Motivational & Relatable:** Discover the emotional battles behind the toughest fighters and their shared human struggles. - • **Critically Acclaimed & Highly Rated:** Join 560+ readers who gave this book a stellar 4.7-star rating for its compelling narrative. - • **A Blueprint for Ambition & Resilience:** Learn the ‘win or learn’ philosophy that drives success against all odds. - • **Inside the Mind of a Champion’s Coach:** Exclusive, candid stories about training Conor McGregor through highs and lows. - • **From Dublin’s Streets to Global MMA Fame:** Follow John Kavanagh’s inspiring journey from bullied youth to world-renowned MMA trainer. ## Overview Win or Learn: MMA, Conor McGregor & Me is John Kavanagh’s compelling memoir chronicling his rise from a bullied youth in Dublin to the trainer of MMA superstar Conor McGregor. Weighing 182 grams, this Penguin UK print book offers an intimate look at the explosive growth of MMA, blending personal struggle, discipline, and motivation. With a 4.7-star rating from over 560 readers, it’s a must-read for anyone seeking inspiration from the world’s fastest-growing sport. ## Description Conor McGregor's trainer tells the amazing story of his long road to success in the world's fastest-growing sport Growing up in Dublin, John Kavanagh was a skinny lad who was frequently bullied. As a young man, after suffering a bad beating when he intervened to help a man who was being attacked, he decided he had to learn to defend himself. Before long, he was training fighters in a tiny shed, and promoting the earliest mixed-martial arts events in Ireland. And then, a cocky kid called Conor McGregor walked into his gym ... In Win or Learn , John Kavanagh tells his own remarkable life story - which is at the heart of the story of the extraordinary explosion of MMA in Ireland and globally. Employing the motto 'win or learn', Kavanagh has become a guru to young men and women seeking to master the arts of combat. And as the trainer of the world's most charismatic champion, his gym has become a magnet for talented fighters from all over the globe. Kavanagh's portrait of Conor McGregor - who he has seen in his lowest moments, as well as in his greatest triumphs - is a revelation. What emerges from Win or Learn is a remarkable portrait of ambition, discipline, and persistence in the face of years and years of disappointment. It is a must read for every MMA fan - but also for anyone who wants to understand how to follow a dream and realize a vision. 'For anyone interested in following their dream to the end of the line' Tony Parsons 'It kept me up well past my bedtime' Sean O'Rourke, RTE Radio One 'Remarkable' Irish Times 'Kavanagh is open and honest about his upbringing ... The journey hasn't been easy, but Kavanagh's inbuilt determination has carried him all the way' Irish Examiner Review: Good read - its a good read recommended if interested in MMA and specially Conor Mcgregor & John Cavanagh. Good stories in the book...book quality is really nice..paper is nice. Review: Klare Empfehlung! - Klasse Buch das Kavanaghs Leben von früh an bis jetzt erzählt, und dabei natürlich immer wieder Geschichten mit und über Conor McGregor einfließen lässt. Für mich war das Lesen extrem motivierend, denn Kavanaghs Geschichte ist von einem stetigen Kampf gegen äußere Umstände und seine eigenen Dämonen geprägt und die Art und Weise wie er es immer wieder geschafft hat, den nächsten Schritt zu machen und dabei sein Team immer mit zu ziehen, ist extrem beeindruckend. Zudem bekommt man einen Einblick in die Mentalität von MMA Fightern und einem wird schnell klar das, so hart die meisten auch wirken, auch sie gegen die selben Ängste und Probleme kämpfen wie jeder von uns. Eine teilweise sehr emotionale Reise durch das Leben einiger der wichtigsten Figuren der MMA Szene. PS: Allen die mit diesem Buch etwas anfangen konnten, möchte ich auch noch "The Way Of The Fight" von und über Georges St. Pierre ans Herz legen. ## Features - Item Trademark: PENGUIN UK - manufacturer: Penguin Books Ltd - Item Weight: grams, pounds, 0.40124131684, 182. ## Technical Specifications | Specification | Value | |---------------|-------| | Customer Reviews | 4.7 out of 5 stars 560 Reviews | ## Images ![Win or Learn: Mma, Conor McGregor & Me: A Trainer's Journey - Image 1](https://m.media-amazon.com/images/I/91193G9Ab4L.jpg) ## Customer Reviews ### ⭐⭐⭐⭐⭐ Good read *by P***C on 30 August 2020* its a good read recommended if interested in MMA and specially Conor Mcgregor & John Cavanagh. Good stories in the book...book quality is really nice..paper is nice. ### ⭐⭐⭐⭐⭐ Klare Empfehlung! *by N***S on 15 September 2017* Klasse Buch das Kavanaghs Leben von früh an bis jetzt erzählt, und dabei natürlich immer wieder Geschichten mit und über Conor McGregor einfließen lässt. Für mich war das Lesen extrem motivierend, denn Kavanaghs Geschichte ist von einem stetigen Kampf gegen äußere Umstände und seine eigenen Dämonen geprägt und die Art und Weise wie er es immer wieder geschafft hat, den nächsten Schritt zu machen und dabei sein Team immer mit zu ziehen, ist extrem beeindruckend. Zudem bekommt man einen Einblick in die Mentalität von MMA Fightern und einem wird schnell klar das, so hart die meisten auch wirken, auch sie gegen die selben Ängste und Probleme kämpfen wie jeder von uns. Eine teilweise sehr emotionale Reise durch das Leben einiger der wichtigsten Figuren der MMA Szene. PS: Allen die mit diesem Buch etwas anfangen konnten, möchte ich auch noch "The Way Of The Fight" von und über Georges St. Pierre ans Herz legen. ### ⭐⭐⭐⭐⭐ Really incredible story *by J***Z on 31 January 2024* John gives a great account of what happened and why. He has a very wise mentality that he approaches martial arts with. A forever student. Not a new mentality to fellow jiu jitsu practitioners but to hear a man so wise beyond his years go into this theory a little further was very beneficial. I truly enjoyed this book and will likely pick it up again some day. --- ## Why Shop on Desertcart? - 🛒 **Trusted by 1.3+ Million Shoppers** — Serving international shoppers since 2016 - 🌍 **Shop Globally** — Access 737+ million products across 21 categories - 💰 **No Hidden Fees** — All customs, duties, and taxes included in the price - 🔄 **15-Day Free Returns** — Hassle-free returns (30 days for PRO members) - 🔒 **Secure Payments** — Trusted payment options with buyer protection - ⭐ **TrustPilot Rated 4.5/5** — Based on 8,000+ happy customer reviews **Shop now:** [https://www.desertcart.in/products/259862115-win-or-learn-mma-conor-mcgregor-and-me-a-trainers](https://www.desertcart.in/products/259862115-win-or-learn-mma-conor-mcgregor-and-me-a-trainers) --- *Product available on Desertcart India* *Store origin: IN* *Last updated: 2026-08-30*