---
product_id: 294176762
title: "ZAG"
price: "₹ 5099"
currency: INR
in_stock: true
reviews_count: 9
url: https://www.desertcart.in/products/294176762-zag
store_origin: IN
region: India
---

# ZAG

**Price:** ₹ 5099
**Availability:** ✅ In Stock

## Quick Answers

- **What is this?** ZAG
- **How much does it cost?** ₹ 5099 with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.in](https://www.desertcart.in/products/294176762-zag)

## Best For

- Customers looking for quality international products

## Why This Product

- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Description

ZAG : Neumeier, Marty: desertcart.in: Books

Review: Good book for Brand Differentiation - Very good book on Brand Differentiation. Gives you enough insights and food for thought to think differently. High price though. Atleast 4 times the price they should be charging for Kindle in India. Though, as a top 1% marketer you will get enough value from this book.
Review: This is one of the best books applicable to any disciplines - This is one of the best books applicable to any disciplines. Infact for the seldom readers out their, this is an easy and stress free read. It talks about how brand building is important in a business. Core of this book is when everyone is zigging, how can you ZAG? How can you be a fish in blue ocean among a lots of fishes in red conjusted ocean. Cutting short the spoilers, I would say, Go for it!

## Technical Specifications

| Specification | Value |
|---------------|-------|
| Best Sellers Rank | #144,949 in Books ( See Top 100 in Books ) #47 in Graphics & Multimedia Programming #83 in Graphics & Visualization #123 in Sales |
| Country of Origin  | India |
| Customer Reviews | 4.6 4.6 out of 5 stars (630) |
| Dimensions  | 13.34 x 0.97 x 20.32 cm |
| ISBN-10  | 0321426770 |
| ISBN-13  | 978-0321426772 |
| Importer  | Atlantic Publishers and Distributors (P) Ltd., 7/22, Ansari Road, Darya Ganj, New Delhi - 110002 INDIA, Email – customercare@atlanticbooks.com, Ph – 011-47320500 |
| Item Weight  | 1 kg 50 g |
| Language  | English |
| Paperback  | 192 pages |
| Publisher  | New Riders; 1st edition (28 September 2006); Pearson Benelux BV; productsafety@pearson.com |

## Images

![ZAG - Image 1](https://m.media-amazon.com/images/I/61zn3zdoZwL.jpg)

## Customer Reviews

### ⭐⭐⭐⭐⭐ Good book for Brand Differentiation
*by T***N on 10 September 2025*

Very good book on Brand Differentiation. Gives you enough insights and food for thought to think differently. High price though. Atleast 4 times the price they should be charging for Kindle in India. Though, as a top 1% marketer you will get enough value from this book.

### ⭐⭐⭐⭐⭐ This is one of the best books applicable to any disciplines
*by Y***D on 8 December 2016*

This is one of the best books applicable to any disciplines. Infact for the seldom readers out their, this is an easy and stress free read. It talks about how brand building is important in a business. Core of this book is when everyone is zigging, how can you ZAG? How can you be a fish in blue ocean among a lots of fishes in red conjusted ocean. Cutting short the spoilers, I would say, Go for it!

### ⭐⭐⭐ Five Stars
*by L***E on 2 December 2016*

Good one

## Frequently Bought Together

- Zag: The Number One Strategy of High-Performance Brands
- The Brand Gap: How to Bridge the Distance Between Business Strategy and Design
- Brand Flip, The: Why customers now run companies and how to profit from it (Voices That Matter)

---

## Why Shop on Desertcart?

- 🛒 **Trusted by 1.3+ Million Shoppers** — Serving international shoppers since 2016
- 🌍 **Shop Globally** — Access 737+ million products across 21 categories
- 💰 **No Hidden Fees** — All customs, duties, and taxes included in the price
- 🔄 **15-Day Free Returns** — Hassle-free returns (30 days for PRO members)
- 🔒 **Secure Payments** — Trusted payment options with buyer protection
- ⭐ **TrustPilot Rated 4.5/5** — Based on 8,000+ happy customer reviews

**Shop now:** [https://www.desertcart.in/products/294176762-zag](https://www.desertcart.in/products/294176762-zag)

---

*Product available on Desertcart India*
*Store origin: IN*
*Last updated: 2026-05-21*