---
product_id: 3231523
title: "Touch of Silver Brightening Shampoo"
brand: "provoke"
price: "₹ 1989"
currency: INR
in_stock: true
category: "Provoke"
url: https://www.desertcart.in/products/3231523-touch-of-silver-brightening-shampoo
store_origin: IN
region: India
---

# Instant shine boost Violet & blue pigments 150ml travel-friendly size Touch of Silver Brightening Shampoo

**Brand:** provoke
**Price:** ₹ 1989
**Availability:** ✅ In Stock

## Summary

> 💜 Brighten Boldly, Shine Instantly!

## Quick Answers

- **What is this?** Touch of Silver Brightening Shampoo by provoke
- **How much does it cost?** ₹ 1989 with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.in](https://www.desertcart.in/products/3231523-touch-of-silver-brightening-shampoo)

## Best For

- provoke enthusiasts

## Why This Product

- Trusted provoke brand quality
- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Key Features

- • **Brassy Tone Eraser:** Neutralizes yellow & orange hues with powerful violet and blue pigments for salon-fresh brightness after just one wash.
- • **Universal Hair Hero:** Perfectly formulated for natural, colored, highlighted, platinum blonde, white, and grey hair—because your shade deserves the best.
- • **Trusted UK Bestseller:** From the #1 purple shampoo brand in the UK, with over 4,000 glowing reviews—join the bright hair revolution today.
- • **Dazzling Shine Amplifier:** Optical brighteners deliver a vibrant, glossy finish that makes your hair color pop and turn heads.
- • **Effortless Routine Upgrade:** Use every other wash alongside the PROVOKE Colour Care set to maximize brightness and maintain that fresh-from-the-salon look.

## Overview

PROVOKE Touch of Silver Brightening Shampoo is a 150ml purple shampoo expertly crafted with violet and blue pigments to neutralize brassy tones and enhance shine in just one wash. Suitable for all hair colors including blonde, grey, and white, it restores vibrant, dazzling hair color while being fragrance-free and ideal for daily use in combination with the PROVOKE Colour Care range. A top-rated UK bestseller trusted by thousands for visibly brighter, salon-quality hair.

## Description

To be filled out.

## Features

- CREATE VIBRANT, DAZZLING SHINE AND VISIBLY BRIGHTENED HAIR COLOUR WITH PRO:VOKE ORIGINAL PURPLE SHAMPOO IN JUST 1 WASH
- WHO IS THE PERFECT MATCH? Natural, coloured, highlighted or platinum blonde, white and grey hair
- HOW DOES THE PURPLE MAGIC WORK? Formulated with a unique mix of violet and blue pigments, this purple shampoo restores your hair colour by removing yellow and orange brassy tones, whilst optical brighteners add shine. Creating vibrant, dazzling shine for visibly brighter hair after just one wash
- MAXIMISE RESULTS: Use every other wash in combination with our everyday Colour Care Shampoo and Conditioner set for maximum results
- From the #1 purple brand in the UK

## Technical Specifications

| Specification | Value |
|---------------|-------|
| ASIN | B003AYCGGY |
| ASIN  | B003AYCGGY |
| Active Ingredients | Aqua (Water/EAU), Sodium Laureth Sulfate, Coco-Glucoside, PEG-7 Glyceryl Cocoate, Disodium Cocoamphodiacetate, Glycol Distearate, Laureth-4, Cocamidopropyl Betaine, PEG-6 Caprylic/Capric Glycerides, PEG-150 Pentaerythrityl Tetrastearate, Glyceryl Oleate, Polyquaternium-10, Parfum (Fragrance), Benzophenone-4, Salicylic Acid, Disodium EDTA, Sodium Chloride, Formic Acid, Sodium Hydroxide, Citric Acid… |
| Age Range Description | Adult |
| Best Sellers Rank | #123,267 in Beauty & Personal Care ( See Top 100 in Beauty & Personal Care ) #3,017 in Hair Shampoo |
| Brand Name | PROVOKE |
| Customer Reviews | 4.1 4.1 out of 5 stars (4,186) |
| Hair Type | Dry, Normal, Oily |
| Item Dimensions | 1.42 x 2.28 x 5.43 inches |
| Item Form | Liquid |
| Item Part Number | 3530961 |
| Item Weight | 150 g |
| Item model number  | 014227 |
| Liquid Volume | 150 ml |
| Manufacturer | Keyline Brands Ltd. |
| Manufacturer  | Keyline Brands Ltd. |
| Manufacturer Part Number | 014227 |
| Material Type Free | Fragrance Free |
| Model Number | 014227 |
| Number of Items | 1 |
| Other Special Features of the Product | Unscented |
| Product Benefits | Brightening,Shine |
| Product Dimensions  | 1.42 x 2.28 x 5.43 inches; 5.29 ounces |
| Recommended Uses For Product | Shine |
| Scent Name | Unscented |
| Suitable Hair Color | All Hair Colors |
| UPC | 722532079803 787734234818 783327158240 698798482469 721865109638 785525992756 785525901000 |
| UPC  | 722532079803 787734234818 783327158240 698798482469 721865109638 785525992756 785525901000 |
| Unit Count | 5 Fluid Ounces |

## Product Details

- **Age Range (Description):** Adult
- **Brand:** PROVOKE
- **Hair Type:** Dry, Normal, Oily
- **Item Form:** Liquid
- **Scent:** Unscented

## Images

![Touch of Silver Brightening Shampoo - Image 1](https://m.media-amazon.com/images/I/6122l1mItUL.jpg)

## Available Options

This product comes in different **Color** options.

## Questions & Answers

**Q: I have dark brown hair with about 50% grey on the top. What will this shampoo do to the grey hair. Will it make it purple or silver-white?**
A: I use this shampoo often, as I have about 80% white in my dark hair. It brightens the grey, leaving it silvery white - but not purple in anyway. It's a good product and with a lengthened application, I can notice better tone to my entire head of hair.

**Q: How many applications are in a bottle?**
A: The number of applications in the bottle are dependent upon how dirty your hair is when you shampoo, how much hair do you have, and do you rinse/lather/repeat. I have a full head of hair with a standard male haircut. This is supposed to be a weekly shampoo but I used it almost daily. I am a rinse/lather/repeat guy so my bottle lasted about two months. Hope this helps.

**Q: My Hair is highlighted.  Will it strip the color from the non highlighted hair?**
A: If you have highlights all over they will be more light , but if your natural or box color is blonde with highlight then your whole hair will get more lighter. That why you should use it once a week and not everyday. My hair was blonde and my roots were gray but I'm letting the gray come out all together and this made it perfect product because it all came together and made it uniform and lighter everyone thought I color my hair. Hope this answers your question.

**Q: how often do you have to use it to get results? Could I use it once a week and get results?**
A: This shampoo is amazing. Only once a week i can get wonderful results. But I'm waiting for the one i bought last year until now....

## Frequently Bought Together

- PROVOKE Touch of Silver Brightening Shampoo
- Pro:voke Touch of Silver Silver Nourish Conditioner (200ml)

---

## Why Shop on Desertcart?

- 🛒 **Trusted by 1.3+ Million Shoppers** — Serving international shoppers since 2016
- 🌍 **Shop Globally** — Access 737+ million products across 21 categories
- 💰 **No Hidden Fees** — All customs, duties, and taxes included in the price
- 🔄 **15-Day Free Returns** — Hassle-free returns (30 days for PRO members)
- 🔒 **Secure Payments** — Trusted payment options with buyer protection
- ⭐ **TrustPilot Rated 4.5/5** — Based on 8,000+ happy customer reviews

**Shop now:** [https://www.desertcart.in/products/3231523-touch-of-silver-brightening-shampoo](https://www.desertcart.in/products/3231523-touch-of-silver-brightening-shampoo)

---

*Product available on Desertcart India*
*Store origin: IN*
*Last updated: 2026-09-04*