--- product_id: 48394814 title: "Root Cover Up, Light Brown – Instant Root Touch Up Powder for Grey Coverage, Highlight Blending, and Fuller-Looking Hairlines | Award-Winning, Water & Sweat Resistant" brand: "color wow" price: "₹ 4865" currency: INR in_stock: true reviews_count: 13 category: "Color Wow" url: https://www.desertcart.in/products/48394814-root-cover-up-light-brown-instant-root-touch-up-powder store_origin: IN region: India --- # Lasts until shampooed Reflective mineral pigments Water & sweat resistant Root Cover Up, Light Brown – Instant Root Touch Up Powder for Grey Coverage, Highlight Blending, and Fuller-Looking Hairlines | Award-Winning, Water & Sweat Resistant **Brand:** color wow **Price:** ₹ 4865 **Availability:** ✅ In Stock ## Summary > ✨ Don’t just cover roots—own your look all day long! ## Quick Answers - **What is this?** Root Cover Up, Light Brown – Instant Root Touch Up Powder for Grey Coverage, Highlight Blending, and Fuller-Looking Hairlines | Award-Winning, Water & Sweat Resistant by color wow - **How much does it cost?** ₹ 4865 with free shipping - **Is it available?** Yes, in stock and ready to ship - **Where can I buy it?** [www.desertcart.in](https://www.desertcart.in/products/48394814-root-cover-up-light-brown-instant-root-touch-up-powder) ## Best For - color wow enthusiasts ## Why This Product - Trusted color wow brand quality - Free international shipping included - Worldwide delivery with tracking - 15-day hassle-free returns ## Key Features - • **Long-Lasting Wear:** Stays put through sweat, water, and daily life until your next shampoo. - • **Dual-Purpose Magic:** Doubles as a brow powder to fill thinning areas with ease and precision. - • **Salon-Quality Touch Up:** Extend time between salon visits with a professional, non-sticky formula. - • **Multi-Dimensional Shine:** Reflective mineral powder creates rich, natural-looking depth and volume. - • **Instant Grey Concealment:** Seamlessly hides greys and regrowth for a flawless, natural finish. ## Overview COLOR WOW Root Cover Up in Light Brown is an award-winning, water- and sweat-resistant powder that instantly conceals grey roots and blends regrowth with reflective mineral pigments for a natural, multi-dimensional finish. Designed for coloured hair, it doubles as a brow filler and stays flawless until shampooed out, helping you maintain a fuller, salon-fresh appearance between visits. ## Description Product Description COLOR WOW Root Cover Up in Light Brown delivers instant, seamless grey coverage and regrowth blending for natural or colour-treated hair. The award-winning root touch up powder uses reflective mineral pigments to deliver rich colour payoff with a natural finish — never flat, waxy, or sticky. Perfect for disguising sparse areas, softening roots, and extending time between salon visits, this professional formula was developed by the team behind John Frieda and engineered for real-life colour challenges. It blends flawlessly, stays water- and sweat-resistant, and rinses out only with shampoo. Ingredients talc, mica, synthetic fluorphlogopite, zinc stearate, octyldodecyl stearoyl stearate, ethylhexyl palmitate, silica, aluminium starch octenylsuccinate, pentaerythrityl tetraisostearate, zea mays starch, kaolin, phenoxyethanol, triethoxycaprylysilane, dimethicone, tin oxide, CI 7 7491 (iron oxides), CI 77499 (iron oxides), CI77891 (titanium dioxide) Review: Would recommend this product and will buy again - Brilliant product, covers the greys and stays in my hair until I was it again. Has made my trips to the hairdressers few and far between. Review: Worth it - May be pricey but works really well Easy to apply Does not leave hair sticky Lasts in between washes You use very little so I forsee it lasting a while ## Features - Temporary colour stays until shampoo’d out (you can swim in it!) - Instant root touch up fills in thin spots and disguise exposed scalp to create the look of thicker, fuller hair - Reflective mineral powder for a multi-dimensional, natural look - Doubles as a brow powder and helps fill in thinning areas - Stays in place without waxes or dyes; won’t stiffen or dull hair ## Technical Specifications | Specification | Value | |---------------|-------| | ASIN | B00MQ4SUUU | | Benefits | This root cover up powder instantly conceals greys and fills in roots with a natural, blendable finish that stays put until shampooed. | | Best Sellers Rank | 4,156 in Beauty ( See Top 100 in Beauty ) 10 in Hair Mascaras | | Brand | COLOR WOW | | Brand Name | COLOR WOW | | Colour | Light Brown | | Container Type | Box | | Country Of Origin | China | | Customer Reviews | 4.4 out of 5 stars 3,437 Reviews | | Global Trade Identification Number | 05060150185427 | | Hair Color Permanence | Temporary | | Hair Type | coloured | | Hair type | coloured | | Item Form | Powder | | Item Weight | 5 g | | Item form | Powder | | Manufacturer | COLOR WOW | | Manufacturer Part Number | CW542 | | Material Features | Natural | | Material Type Free | Paraben Free | | Model Number | CW542 | | Number of Items | 1 | | Package information | Box | | Product benefits | This root cover up powder instantly conceals greys and fills in roots with a natural, blendable finish that stays put until shampooed. Product benefits This root cover up powder instantly conceals greys and fills in roots with a natural, blendable finish that stays put until shampooed. See more | | UPC | 059165558567 | | Unit Count | 2.1 gram | ## Product Details - **Brand:** COLOR WOW - **Colour:** Light Brown - **Hair type:** coloured - **Item form:** Powder - **Material Type Free:** Paraben Free - **Material feature:** Natural - **Number of items:** 1 - **Package information:** Box - **Unit count:** 2.1 gram ## Images ![Root Cover Up, Light Brown – Instant Root Touch Up Powder for Grey Coverage, Highlight Blending, and Fuller-Looking Hairlines | Award-Winning, Water & Sweat Resistant - Image 1](https://m.media-amazon.com/images/I/71Hbu5NChIL.jpg) ## Questions & Answers **Q: Does it stain pillows at night?** A: I use it on a grey patch on the back of my head and find it does stain my pillow over time as well as the collars of my shirts, but it does wash out ok. **Q: Does this come off on to fingers if touched and on bed sheets for example? Asking for my wife!!** A: No, you won't get any mess from this product. Once it goes on to your hair it fixes quickly and will only come out with shampooing. And your wife will only get it on her fingers if she touches it - after which she can brush or rinse it off. It won't cause any staining, and it won't run if she gets her hair wet. For my part, I use this product to tide me over between hair appointments. I use it to touch up the grey gap in my parting, and it works brilliantly for that, easily tiding me over one or two weeks, and genuinely no one would guess it was a touch up job. It is the easiest product to use. Color Wow do a couple of YouTube demonstrations - it is exactly as they say. **Q: Does the packaging give any information about whether the ingredients contain any animal products and if it is tested on animals, please?** A: I don't think it said on packaging but on their website it states it is not tested on animals and contains no animal-derived ingredients. hope that helps **Q: Can I use it for grey hairline ??** A: It is good for colouring grey, however I do think product is too expensive as there is not much of it. ## Customer Reviews ### ⭐⭐⭐⭐⭐ Would recommend this product and will buy again *by J***. on 16 June 2026* Brilliant product, covers the greys and stays in my hair until I was it again. Has made my trips to the hairdressers few and far between. ### ⭐⭐⭐⭐⭐ Worth it *by M***N on 13 January 2026* May be pricey but works really well Easy to apply Does not leave hair sticky Lasts in between washes You use very little so I forsee it lasting a while ### ⭐⭐⭐⭐ Good product *by A***Y on 4 June 2026* Good coverage.. really liked the product. Easy to apply Minus a star because of the price of the product in relation to the quantity of it ## Frequently Bought Together - COLOR WOW Root Cover Up – Instant Grey Coverage and Highlight Touch-Up | Water and Sweat Resistant | No mess Award-Winning Formula - COLOR WOW One Minute Transformation – Instant frizz fix| Nourishing styling cream smooths, tames + defrizzes on the spot| Avocado oil + Omega 3’s hydrate, repair for silkier, smoother texture - COLOR WOW STYLE ON STEROIDS Texturizing Spray – Achieve Instant Sexy Volume and Texture | Non-Sticky & Moisturizing --- ## Why Shop on Desertcart? - 🛒 **Trusted by 1.3+ Million Shoppers** — Serving international shoppers since 2016 - 🌍 **Shop Globally** — Access 737+ million products across 21 categories - 💰 **No Hidden Fees** — All customs, duties, and taxes included in the price - 🔄 **15-Day Free Returns** — Hassle-free returns (30 days for PRO members) - 🔒 **Secure Payments** — Trusted payment options with buyer protection - ⭐ **TrustPilot Rated 4.5/5** — Based on 8,000+ happy customer reviews **Shop now:** [https://www.desertcart.in/products/48394814-root-cover-up-light-brown-instant-root-touch-up-powder](https://www.desertcart.in/products/48394814-root-cover-up-light-brown-instant-root-touch-up-powder) --- *Product available on Desertcart India* *Store origin: IN* *Last updated: 2026-06-28*