---
product_id: 50375904
title: "It’s So Big Volumizing Mascara"
brand: "elizabeth mott"
price: "₹ 6354"
currency: INR
in_stock: true
category: "Elizabeth Mott"
url: https://www.desertcart.in/products/50375904-it-s-so-big-volumizing-mascara
store_origin: IN
region: India
---

# Cruelty-free & paraben-free Water-resistant formula All-day curl hold It’s So Big Volumizing Mascara

**Brand:** elizabeth mott
**Price:** ₹ 6354
**Availability:** ✅ In Stock

## Summary

> 👁️‍🗨️ Elevate your lash game—big, bold, and unstoppable!

## Quick Answers

- **What is this?** It’s So Big Volumizing Mascara by elizabeth mott
- **How much does it cost?** ₹ 6354 with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.in](https://www.desertcart.in/products/50375904-it-s-so-big-volumizing-mascara)

## Best For

- elizabeth mott enthusiasts

## Why This Product

- Trusted elizabeth mott brand quality
- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Key Features

- • **Ethical & Safe:** Paraben-free, cruelty-free, and safe for lash extensions—beauty with a conscience.
- • **Korean Beauty Innovation:** Infused with cutting-edge Korean ingredients for voluminous, curled lashes that turn heads.
- • **Lightweight All-Day Wear:** Unique wax blend holds curls without weighing lashes down, perfect for marathon workdays or workouts.
- • **Precision Hourglass Wand:** Corset-shaped brush coats every lash evenly, even the tiniest ones, for a bold, wide-eyed look.
- • **Smudge-Proof & No Clumps:** Flexible fiber polymers deliver length and volume without flaking or clumping—stay flawless all day.

## Overview

Elizabeth Mott's 'It's So Big But Better' mascara is a 10ml water-resistant, smudge-proof formula that volumizes and lengthens lashes with flexible fiber polymers. Featuring a precision hourglass wand, it ensures clump-free application and all-day curl hold with a lightweight wax blend. Paraben-free, cruelty-free, and safe for lash extensions, this mascara combines Korean beauty innovation with ethical standards for flawless, long-lasting lashes.

## Description

Free delivery and returns on eligible orders of £20 or more. Buy Elizabeth Mott Black Volumizing Smudge-Proof Mascara - Mascara Black Volume And Length Water-Resistant - Cruelty Free Lengthening Fiber with Hourglass Wand - No Clump - Safe for Lash Extensions - 10ml at desertcart UK.

## Features

- BEST OF KOREAN BEAUTY: Elevate your lash game with 'It's So Big But Better' Volumizing Smudge-Proof mascara by Elizabeth Mott. Unleash the power of Korean-inspired beauty for curled, voluminous, and smudge-proof lashes that stay put all day. Our black mascara is infused with effective Korean ingredients, ensuring you get the latest in beauty innovation. Plus, our mascara is paraben-free, cruelty-free, and Leaping Bunny approved.
- PERFECTLY COATS EVERY INDIVIDUAL LASH: Say goodbye to conventional mascaras and hello to perfectly coated lashes. It's So Big But Better water-resistant mascara features flexible fiber polymers that instantly increase length for curled, voluminous lashes. This lengthening mascara doesn't smudge, flake, or clump, ensuring your lashes look flawless all day long.
- HOLDS THE CURLS ALL DAY: Our lightweight formula in our volumizing mascara is your secret to all-day curled lashes. While paraffin wax-based formulas can weigh down your lashes, It's So Big But Better is infused with a blend of Carnauba, Beeswax, Candelilla, and Tribehenin. This not only maintains the perfect curl but also lengthens your lashes, giving you a stunning, wide-eyed look.
- EASY TO USE: Applying mascara has never been easier. Our improved corset-shaped brush ensures even application, delivering the perfect amount of our smudge-proof and water-resistant mascara to every single lash, even the hard-to-reach ones. Removal is a breeze too – use warm water, micellar water, makeup remover, or cleanser, and you're good to go.
- THE SAME PRODUCT YOU LOVE, BUT BETTER: It's So Big mascara has had a makeover to improve its formulation and performance, ensuring you get the best mascara experience. Please note that you may receive the original version, but rest assured, it's still the beloved favourite you know and love.

## Technical Specifications

| Specification | Value |
|---------------|-------|
| ASIN | B00FAEOCP0 |
| ASIN  | B00FAEOCP0 |
| Benefits | Volumizing |
| Best Sellers Rank | 266,094 in Beauty ( See Top 100 in Beauty ) 2,501 in Mascaras |
| Brand Name | Elizabeth Mott |
| Colour | Black |
| Container Type | Tube |
| Coverage | buildable |
| Customer Reviews | 3.9 3.9 out of 5 stars (6,068) |
| Customer reviews | 3.9 3.9 out of 5 stars (6,068) |
| Is discontinued by manufacturer  | No |
| Item Dimensions | 12.2 x 1.8 x 1.8 centimetres |
| Item Form | Gel |
| Item Volume | 10 Millilitres |
| Item Weight | 18.14 Grams |
| Item model number  | ISB |
| Manufacturer | Elizabeth Mott |
| Manufacturer  | Elizabeth Mott |
| Manufacturer Part Number | S1 |
| Mascara Wand Type | Corset-shaped |
| Material Type Free | Paraben Free |
| Model Number | ISB |
| Number of Items | 1 |
| Other Special Features of the Product | Lightweight, Smudge Proof, Water Res |
| Package Type Name | Tube |
| Product Dimensions  | 12.19 x 1.78 x 1.78 cm; 18.14 g |
| Skin Tone | All |
| Skin Type | All |
| Specialty | Cruelty-Free, Not-tested-on-animals |
| UPC | 696859276217 794168025141 794168528406 |
| Unit Count | 10.0 millilitre |
| Water Resistance Level | Waterproof |

## Product Details

- **Brand:** Elizabeth Mott
- **Colour:** Black
- **Item form:** Gel
- **Item volume:** 10 Millilitres
- **Number of items:** 1
- **Package information:** Tube
- **Product benefits:** Volumizing
- **Special feature:** Lightweight, Smudge Proof, Water Res
- **Speciality:** Cruelty-Free, Not-tested-on-animals
- **Unit count:** 10.0 millilitre

## Images

![It’s So Big Volumizing Mascara - Image 1](https://m.media-amazon.com/images/I/71gmZZVF9FL.jpg)

## Available Options

This product comes in different **Size** options.

## Questions & Answers

**Q: everyone is talking about the great volume but it doesnt uncurl your lashes?**
A: This mascara is great for length-but it does not curl NOR uncurl your lashes. The side I sleep on has a curl at the corner that always gets globbed up & I must use a dry brush to separate-BUT if I curl my lashes first, then this works great.

**Q: Is it waterproof?**
A: I would say its minor waterproof. Won't run if you cry or get splashed with water but would not hold up to swimming. I do not need makeup remover to get it off. I use baby shampoo (no tears) to wash my eyes in the shower, which is a good daily routine for your eyes anyway. It comes off in large pieces, it does not dissolve into liquid.

**Q: I used this with an eye lash curler and it didn't keep the curl. Any other EM mascara that keep the curl?**
A: Hi there!We do not have another mascara besides our It's So BIG, but here are a couple things you can do to help your lashes keep their curl: 1.       Make sure you're curling your lashes BEFORE you apply the mascara2.       Try squeezing the eyelash curler for 10-15 seconds, and then immediately apply the mascara If that doesn't work, feel free to reach out to us, as you may need a replacement mascara!

**Q: Is this safe for contact lens wearers?**
A: Yes

## Frequently Bought Together

- Elizabeth Mott Black Volumizing Mascara – Smudge-Proof, Lengthening Fiber Formula, Hourglass Wand – Clump-Free, Water-Resistant & Cruelty-Free – Safe for Lash Extensions, Long-Lasting, Full-Size 8ml
- Elizabeth Mott Thank Me Later Eye Primer - Long-Lasting Matte Eyeshadow Base for Oily Lids - Crease-Free, Wrinkle-Filling, Shine Control - Smudge-Proof, Lightweight, Dermatologist & Allergy Tested 10g
- Elizabeth Mott Queen of the Fill Clear Brow Gel – Long-Lasting Sculpting & Shaping Gel Setter to Control, Tame & Define Eyebrows with Natural Finish – Smudge-Proof, Lightweight, Quick-Dry Formula – 3g

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*Product available on Desertcart India*
*Store origin: IN*
*Last updated: 2026-06-02*