---
product_id: 508997923
title: "Logos that Last: How to Create Iconic Visual Branding"
price: "₹ 5953"
currency: INR
in_stock: false
reviews_count: 13
url: https://www.desertcart.in/products/508997923-logos-that-last-how-to-create-iconic-visual-branding
store_origin: IN
region: India
---

# 4.8/5 rating from 544 reviews Top 7 in Branding & Logo Design Timeless visual branding strategies Logos that Last: How to Create Iconic Visual Branding

**Price:** ₹ 5953
**Availability:** ❌ Out of Stock

## Summary

> 🔥 Create logos that don’t just last—they lead the pack!

## Quick Answers

- **What is this?** Logos that Last: How to Create Iconic Visual Branding
- **How much does it cost?** ₹ 5953 with free shipping
- **Is it available?** Currently out of stock
- **Where can I buy it?** [www.desertcart.in](https://www.desertcart.in/products/508997923-logos-that-last-how-to-create-iconic-visual-branding)

## Best For

- Customers looking for quality international products

## Why This Product

- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Key Features

- • **Endorsed by Industry Experts:** Praised by designers and business owners alike for its unique insights.
- • **Packed with Real-World Examples:** Explore clean, story-driven designs that inspire and educate.
- • **Top-Tier Quality Content & Print:** Experience premium design and printing that reflects professionalism.
- • **Master the Art of Iconic Branding:** Learn proven techniques to create logos that endure and captivate.
- • **Boost Your Brand’s Visual Impact:** Elevate your branding game with lessons from the GOAT of logo design.

## Overview

‘Logos that Last’ by Allan Peters is a highly acclaimed book ranked #7 in Branding & Logo Design, boasting a 4.8-star rating from over 500 reviews. It offers expert guidance on crafting timeless, story-rich logos, blending top-quality content and print to inspire designers and business owners aiming to elevate their visual branding.

## Description

Logos that Last: How to Create Iconic Visual Branding : Peters, Allan: desertcart.co.uk: Books

Review: Inspiring and Educational Book for Logo Designers - I recently read Logos That Last: How to Create Iconic Visual Branding, and it’s a fantastic book for anyone interested in logo design and visual branding. The book is very educational and inspiring, especially for designers who want to understand how iconic logos are created. It explains the thinking behind icon design, brand symbols, and the creative process, which makes it very valuable for both beginners and experienced designers. What I liked most is how the book breaks down real design ideas and practical approaches rather than just theory. It gives you a better understanding of how to build logos that are simple, memorable, and timeless. Overall, it’s a very inspiring read and a great resource for designers, brand strategists, and creative professionals who want to improve their logo design skills. Highly recommended if you’re passionate about branding and iconic logo creation.
Review: One of the best logo design books - I was always fascinated by Allan's unique style and work. It's always simple and clean but also tells a story and is visually interesting. The same goes for this book. It's packed with invaluable lessons and great examples. The design, the content and even the printing are top quality. I cannot recommend this book enough for anyone who wants to up their game, learn and be inspired by The GOAT of Logo design.

## Technical Specifications

| Specification | Value |
|---------------|-------|
| Best Sellers Rank | 14,602 in Books ( See Top 100 in Books ) 2 in Branding & Logo Design 6 in Typography in Graphic Arts 100 in Sales & Marketing |
| Customer reviews | 4.7 4.7 out of 5 stars (598) |
| Dimensions  | 22.1 x 2.03 x 25.65 cm |
| Edition  | 1st |
| ISBN-10  | 0760383170 |
| ISBN-13  | 978-0760383179 |
| Item weight  | 294 g |
| Language  | English |
| Print length  | 208 pages |
| Publication date  | 9 Nov. 2023 |
| Publisher  | Rockport Publishers |

## Images

![Logos that Last: How to Create Iconic Visual Branding - Image 1](https://m.media-amazon.com/images/I/71I5bSIRuwL.jpg)
![Logos that Last: How to Create Iconic Visual Branding - Image 2](https://m.media-amazon.com/images/I/71Z+Lt641JL.jpg)
![Logos that Last: How to Create Iconic Visual Branding - Image 3](https://m.media-amazon.com/images/I/71K8j4hGBTL.jpg)
![Logos that Last: How to Create Iconic Visual Branding - Image 4](https://m.media-amazon.com/images/I/810WIw8g8hL.jpg)
![Logos that Last: How to Create Iconic Visual Branding - Image 5](https://m.media-amazon.com/images/I/91s2X4sjF3L.jpg)

## Customer Reviews

### ⭐⭐⭐⭐⭐ Inspiring and Educational Book for Logo Designers
*by S***H on 16 March 2026*

I recently read Logos That Last: How to Create Iconic Visual Branding, and it’s a fantastic book for anyone interested in logo design and visual branding. The book is very educational and inspiring, especially for designers who want to understand how iconic logos are created. It explains the thinking behind icon design, brand symbols, and the creative process, which makes it very valuable for both beginners and experienced designers. What I liked most is how the book breaks down real design ideas and practical approaches rather than just theory. It gives you a better understanding of how to build logos that are simple, memorable, and timeless. Overall, it’s a very inspiring read and a great resource for designers, brand strategists, and creative professionals who want to improve their logo design skills. Highly recommended if you’re passionate about branding and iconic logo creation.

### ⭐⭐⭐⭐⭐ One of the best logo design books
*by O***H on 26 November 2023*

I was always fascinated by Allan's unique style and work. It's always simple and clean but also tells a story and is visually interesting. The same goes for this book. It's packed with invaluable lessons and great examples. The design, the content and even the printing are top quality. I cannot recommend this book enough for anyone who wants to up their game, learn and be inspired by The GOAT of Logo design.

### ⭐⭐⭐⭐⭐ A must for designers and any business owners everywhere!!
*by K***I on 23 November 2023*

‘Logos that Last’ by genius designer Allen Peters is one of the most defining books on the subject and importance of logo and visual identity design. It brilliantly covers the process and execution required to create visual branding that stands out and that will stand the test of time. If you’re a designer or a business owner this is a must read!!

## Frequently Bought Together

- Logos that Last: How to Create Iconic Visual Branding
- Principles of Logo Design: A Practical Guide to Creating Effective Signs, Symbols, and Icons
- Logo Modernism

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*Product available on Desertcart India*
*Store origin: IN*
*Last updated: 2026-05-05*