---
product_id: 59827233
title: "So You Think You Can Write?: The Definitive Guide to Successful Online Writing"
price: "₹ 3448"
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reviews_count: 13
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---

# So You Think You Can Write?: The Definitive Guide to Successful Online Writing

**Price:** ₹ 3448
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- **What is this?** So You Think You Can Write?: The Definitive Guide to Successful Online Writing
- **How much does it cost?** ₹ 3448 with free shipping
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- **Where can I buy it?** [www.desertcart.in](https://www.desertcart.in/products/59827233-so-you-think-you-can-write-the-definitive-guide-to)

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## Description

Confused by the overload of blogs, articles, and guides that promise you everything you need to know on how to write for the web? Not sure where to start with your blog and website, from optimizing for search to creating the best headline? Or how to take your writing skills to the next level and actually market yourself and make money as a professional online freelance writer? In So You Think You Can Write? , you'll learn every skill it takes to write great copy for the web, from the absolute fundamentals of using storytelling in great online content all the way to knowing how to write for both search engines and people, what it takes to craft different forms of content on the web, and much more; plus, there's a bonus chapter revealing how to market yourself and make income as an online copywriter in an modern world. Written by Julia McCoy, who spent years of her life teaching herself the elements of successful online writing and launched a writing business that hit seven figures within five years, this book is your essential blueprint to learning what it takes to write great online copy, both as a freelancer and brand/business owner. In this book, Julia walks you step-by-step through the process of how to craft the seven forms of online content: 1. Web Content 2. Blogging 3. Social Media 4. Advertising/Sales Copy 5. Industry Writing 6. Journalism 7. Creative Writing Julia also takes you through the basics of SEO (search engine optimization) for the online writer and creator, without overloading you: you’ll get a key list of the top tools on the web to research keywords, learn how to hone your best key phrases, and the tactics of how and where to place them in your content. Illustrated, easy-to-understand, and fun to read, this is a comprehensive yet digestible resource for writers and businesses alike on how to create successful online content. After you read this book, you’ll be able to: Define your audience and the terms they use to search in Google Write great content that will get picked up by Google Know the basics of what it takes to write all seven forms of online copy Create blogs that are evergreen and engaging Know how to write the "secret" bits of copy that search engines love: meta descriptions, tags and more Know how to use Twitter chats, live streaming, and Facebook groups, and other platforms to find your people and confidently market yourself as a writer Access a comprehensive list of online writing tools and resources in the final Appendix Julia McCoy has built a successful freelance writing career and a multi-million dollar copywriting agency out of nothing but the amount of hard work, time, and self-teaching she put into it: and she believes any writer has what it takes to create great online content, provided they learn the essential tactics of adapting to all online copy forms. But she knows it's hard to find these fundamental teachings in one place: which is why she decided to write a book to offer everyone just that opportunity. A writer and internet marketer from an early age, Julia is the founder of five brands, including Express Writers and The Content Hacker. She's written four books, teaches over 500 marketers in The Content Hacker Academy, and has a passion for growing brands through well-written, inbound content.

Review: A solid beginner's guide to content marketing that will excite you about its possibilities - If you've been wondering how to drive meaningful traffic to your web site and build an audience that will genuinely engage with you because you've built their trust, this book is a terrific guide. As Julia McCoy, the author, notes in this book, "warm selling" (i.e. - "storytelling" as opposed to direct advertising or "cold selling") is increasingly becoming the go-to style for online writing and she's absolutely correct. What inspires you to purchase a product or service? Probably your friends, family, or trusted experts/experienced users, right? How did you purchase your last desertcart order, for example? A well-written product review more than likely. My favorite aspect of this book is that she hits the key points without going into exhausting detail. Want to know more about a specific style of writing or a more comprehensive understanding of SEO? She gives you the resources in the appendix to do so without muddying the main takeaways. Before I knew it, I was 80 pages into the book in the blink of an eye. It's an easy to understand yet informative book. Efficient is the best way I can describe it. This book gives you the basics you need to understand content marketing and SEO, why they're big factors in your company's online success, and what you can do TODAY to start using it to your advantage. I liken it to how I see success in fitness; if you started a new routine at the gym tomorrow, you won't be "swole" by the end of the week. However, after months of disciplined training, proper diet, hydration, and some trial and error, you'll see some serious results. If you heed Julia's advice about content and SEO, produce quality content (that she comprehensively defines and outlines), and genuinely engage/attract your audience, you WILL see success. She also has a great section for aspiring freelance writers and how to get started from scratch to gain experience with the goal in mind to get paid in a part-time or even full-time basis. Even if you're an experienced content marketer, you can appreciate the knowledge Julia dispenses in this book. I feel like I can more easily convey what content marketing and SEO are to absolute beginners because of it (like my Dad!). To writers of all levels, you won't regret purchasing this book.
Review: Comprehensive Reference for Online Writers - In Julia McCoy’s book So You Think You Can Write? The Definitive Guide to Successful Online Writing, the author begins by giving the reader a background of her history. This was interesting to me and very admirable that McCoy began her business at a relatively young age. As technology has advanced, so have her processes and successes. I really appreciated that McCoy broke up the different types of online writing, i.e., blogging, social media, creative writing, etc. It made each task appear less daunting when looked at separately. I also really liked McCoy’s visuals and helpful links at the end of her book. This aided in breaking up the monotony, and gave me a better idea of what she was talking about. One complaint I have about McCoy’s book is that although it offers some excellent advice, it doesn’t delve into the complexity of online writing. Rather, McCoy seems to give the reader a good starting point, but a lot of her points have been ones I have come across on my own while researching online. Overall, McCoy’s book was a good purchase and it will be utilized for my online writing. It is a comprehensive reference that I believe will prove to be valuable. The most beneficial tips I learned were how to optimize keywords so you, as a writer, can become more “readable” and desirable to an online community that may have many similar choices to pick from. Thank you for sharing your knowledge!

## Technical Specifications

| Specification | Value |
|---------------|-------|
| Best Sellers Rank | #1,944,554 in Books ( See Top 100 in Books ) #1,637 in Rhetoric (Books) #2,599 in Adult & Continuing Education (Books) #20,043 in Business & Investing Skills |
| Customer Reviews | 4.5 out of 5 stars 128 Reviews |

## Images

![So You Think You Can Write?: The Definitive Guide to Successful Online Writing - Image 1](https://m.media-amazon.com/images/I/513wBN87PSS.jpg)

## Customer Reviews

### ⭐⭐⭐⭐⭐ A solid beginner's guide to content marketing that will excite you about its possibilities
*by K***Y on April 17, 2017*

If you've been wondering how to drive meaningful traffic to your web site and build an audience that will genuinely engage with you because you've built their trust, this book is a terrific guide. As Julia McCoy, the author, notes in this book, "warm selling" (i.e. - "storytelling" as opposed to direct advertising or "cold selling") is increasingly becoming the go-to style for online writing and she's absolutely correct. What inspires you to purchase a product or service? Probably your friends, family, or trusted experts/experienced users, right? How did you purchase your last Amazon order, for example? A well-written product review more than likely. My favorite aspect of this book is that she hits the key points without going into exhausting detail. Want to know more about a specific style of writing or a more comprehensive understanding of SEO? She gives you the resources in the appendix to do so without muddying the main takeaways. Before I knew it, I was 80 pages into the book in the blink of an eye. It's an easy to understand yet informative book. Efficient is the best way I can describe it. This book gives you the basics you need to understand content marketing and SEO, why they're big factors in your company's online success, and what you can do TODAY to start using it to your advantage. I liken it to how I see success in fitness; if you started a new routine at the gym tomorrow, you won't be "swole" by the end of the week. However, after months of disciplined training, proper diet, hydration, and some trial and error, you'll see some serious results. If you heed Julia's advice about content and SEO, produce quality content (that she comprehensively defines and outlines), and genuinely engage/attract your audience, you WILL see success. She also has a great section for aspiring freelance writers and how to get started from scratch to gain experience with the goal in mind to get paid in a part-time or even full-time basis. Even if you're an experienced content marketer, you can appreciate the knowledge Julia dispenses in this book. I feel like I can more easily convey what content marketing and SEO are to absolute beginners because of it (like my Dad!). To writers of all levels, you won't regret purchasing this book.

### ⭐⭐⭐⭐ Comprehensive Reference for Online Writers
*by L***A on March 14, 2017*

In Julia McCoy’s book So You Think You Can Write? The Definitive Guide to Successful Online Writing, the author begins by giving the reader a background of her history. This was interesting to me and very admirable that McCoy began her business at a relatively young age. As technology has advanced, so have her processes and successes. I really appreciated that McCoy broke up the different types of online writing, i.e., blogging, social media, creative writing, etc. It made each task appear less daunting when looked at separately. I also really liked McCoy’s visuals and helpful links at the end of her book. This aided in breaking up the monotony, and gave me a better idea of what she was talking about. One complaint I have about McCoy’s book is that although it offers some excellent advice, it doesn’t delve into the complexity of online writing. Rather, McCoy seems to give the reader a good starting point, but a lot of her points have been ones I have come across on my own while researching online. Overall, McCoy’s book was a good purchase and it will be utilized for my online writing. It is a comprehensive reference that I believe will prove to be valuable. The most beneficial tips I learned were how to optimize keywords so you, as a writer, can become more “readable” and desirable to an online community that may have many similar choices to pick from. Thank you for sharing your knowledge!

### ⭐⭐⭐⭐⭐ Great How-to on Blogging!
*by B***E on April 14, 2017*

“So You Think You Can Blog” is a step by step guide for blog design, driving traffic to your blog, and building content on the web. The book provides many examples and step-by-step directions from learning the basics to more in-depth procedures. Julia McCoy shows the reader the ins and outs of producing online content in an engaging voice that surely won’t bore or go over your head. I found the author's style to be entertaining and insightful as well as practical. The book is not so much a writing manual but rather a book on online marketing strategy. The book has some excellent tips for write content that uses keywords for maximum search engine optimization. Loaded with actionable ideas, the book also comes chock full of links to incredible resources and examples you can clone. This is a no nonsense book with some very important messages for new and established bloggers who are serious about what they do. McCoy very effectively conveys how to monetize one’s blog by finding the right voice for one’s web audience and articulating which common pitfalls should be avoided at all cost. This guide is a great cash course in basic knowledge on html, java, and the business aspect of running websites. Purchasing three separate books on these subjects is definitely costlier than just buying this comprehensive, easy to read text. I highly recommend “So You Think You Can Blog” to anyone considering creating a blog and taking it to the next level.

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*Last updated: 2026-09-29*